SBDC – LinkedIn to Boost your Business

This workshop, proudly subsidised by the Small Business Development Corporation (SBDC), unveils the immense potential of leveraging LinkedIn to elevate your brand, showcase your expertise, and foster professional connections. With over 630 million members and 30 million companies, LinkedIn stands as the largest global professional network, offering unparalleled opportunities for networking, collaboration, and business promotion.

Course overview

This 1.5 hour workshop covers a range of vital topics, including:

• The Importance of LinkedIn: Understand why LinkedIn is a crucial platform for business development.
• Effective Engagement Strategies: Learn how to engage with your network and make meaningful connections.
• Creating Impactful Posts: Master the art of creating posts that strengthen your business brand.
• Optimising Your Business’ LinkedIn Profile: Explore customisation strategies to build a strong and compelling LinkedIn profile.
• Utilising Hashtags and Tagging: Leverage hashtags and tagging to enhance the visibility of your content.
• Insights into LinkedIn’s Algorithms: Stay informed on LinkedIn’s algorithms to ensure your posts remain in your contacts’ feed for an extended period.
• Additional LinkedIn Tips: Discover cross-promotion techniques on other social media platforms to broaden your reach.

Join us in this comprehensive workshop to unlock the full potential of LinkedIn, amplify your business’ online presence, and strategically position yourself for business success.

Why this course is for you

Harnessing the full potential of LinkedIn can be a game-changer for your business growth. Learn to navigate this business-centric platform effectively, enhance your networking capabilities, and position yourself for professional success. This workshop is your guide to unlocking the features of LinkedIn for optimal engagement and impact.

Course details

Date: Wednesday 16th April, 2025

Delivery: Online.

Cost: $20 inc. GST

Register: Registration opens 2 weeks prior, via the SBDC website